This Issue is : 01-2009

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Scope of view
Crises are sometimes useful

Scope of view
Crises are sometimes useful
 
I won't be embarrassed to confess some defects as it is not the end of the world, but the beginning of the right track and the correction of mistakes. Tourism, in Egypt, has been vulnerable to many crises. However, the Egyptian method of dealing with them has become a model to be followed by other countries undergoing the same crises.

I have witnessed many African and non-African countries asking Egypt to transfer its expertise them. Although retrieving sorrowful events is difficult, I passed one of the most important experiences in my life when some Greek tourists were victimized by a terrorist attack before Europe hotel, in Al-Haram St. and twenty of them were killed.

Then, there was a mess, and the Ministry of Tourism was in a big trouble. All the ads related to Egypt and its Pyramids were cancelled as a result in order to remove these sorrows from the memory of the tourist. At that time, the Ministry of Tourism gave all the street ads to the charitable societies in Europe.
This experience was to be taught to all those working in the field of tourism at that time, then, transferred to those who succeeded.
Hence, there became a strong base and such considerable practical experience.

Let's mention something else. If we are currently passing through a furious crisis with its resulted stagnation started to emerge since August, 2008 why shouldn't we exploit this stagnation and rearrange the home from within? It is time for us to change our traditional look to many matters that we realize well, but we don't pay them a careful attention.

This stagnation period may be long or short; however, we should seize this opportunity to add a new value to our tourism attractions. If they are incomparable as we say, why shouldn't we correct defects contradicting with our competitive abilities? Such as our administrative conduct in rendering the services, Preventing the repeated car accidents in developing domestic tourism, directing hotel investment to be fit with the Egyptian people income, raising touristic awareness among people to stop trespassing on the aesthetic aspects of Egypt, wiping up whatever that might defame Egypt and its long lasted civilization!
 
 
Magdi Selim
Magdi.selim@yahoo.com